Category Archives: Market Research

Ubex ICO – Future of Artificial Intelligence Advertisements

ICO NEWS • NEWS • PRESS RELEASE

Ubex ICO – Future of Artificial Intelligence Advertisements

Ubex ICO Review - Future of Artificial Intelligence Advertisements

Ubex ICO Review – Digital marketing scenario drastically across the global industry. Programmatic is the automatic purchase of advertising using algorithms that consists of a set of methods aimed at purchasing internet advertising using automated systems and algorithms that make decisions about transactions without human participation.

Also, read BitScreener ICO Review

Ubex – The Future of Programmatic Services

The classical evolution is generally taught in Business Schools to our marketing leaders and let them analyse the drastic drift in the marketing trends. As the overall evolution of marketing has given the rise to concept of business development, it’s generally dependent on how the way people live, the way of business people prefer, the kind of digital technology they use and the way they sell & purchase.

Ubex is a global decentralized advertising exchange where companies advertise effectively, while publishers profitably tokenize ad slots on their resources. This has recently launched its global decentralized advertising exchange. The digital marketing industry which was able to earn around $229 Billion during 2017 is estimated to reach around $335 billion by 2020 through the coordinated efforts by Ubex. This is aimed at achieving the same through making use of the highly innovative, revolutionary technology- the “Blockchain Technology”. In the recent times, the global digital marketing industry has been turning its focus to the high-end Block Chain technology towards alleviating or solving several major issues associated with the digital marketing space in the current time.

Future with Ubex

UBEX CEO – Artem Chestnov said that “Ubex is happy to announce that it has entered into a partnership with Civic. With Civic integrated into Ubex, our individual clients will be able to pass through the digital identification process quickly and safely, thus adding security to the advertising industry overall.”

Civic CEO – Vinny Lingham said that “we are pleased to welcome Ubex to Civic’s expanding Partner Network. Our collaboration marks another milestone for Civic’s ecosystem, expanding on-demand, secure, and low-cost access to identity verification services to a variety of industries.”

Mission of Ubex

To create a global advertising ecosystem with a high level of mutual trust and maximum efficiency.  Even to power Technology to Enhance Ubex Platform Security and Accountability. The pioneering global advertising exchange platform has announced a strategic partnership with Civic Technologies Inc., the leading Block Chain identity verification technology provider. Through Civics’ Secure Identity Platform (SIP), the partnership brings trusted, secure identity services to the advertising industry and enables Ubex to improve security and accountability for platform participants, ensuring more transparency and fairness within the ecosystem.

The pioneering global advertising exchange platform, has announced a strategic partnership with Civic Technologies Inc., the leading BlockChain identity verification technology provider. Through Civics’ Secure Identity Platform (SIP), the partnership brings trusted, secure identity services to the advertising industry and enables Ubex to improve security and accountability for platform participants, ensuring more transparency and fairness within the ecosystem.

Benefits using UBEX Platform

Potential Programmatic Algorithms– At the same time, this potential cannot be realized fully without the introduction of Block Chain technologies and neural networks. Therefore, the emergence of Ubex will be a catalyst for the growth of the software market and digital-advertising in general.

New architecture And Scalability- The virtual matrix created can have a virtually infinite number of endpoints, limited only by the number of open ports on the Ethernet switch used. Such a virtual matrix can be also extremely asymmetrical, as e.g. it could have only a few (or one) devices on the input side, while an almost unlimited number of output end units.

UBEX Signals and Designs-Using visually lossless compression, UBEX can extend two Full 4K UHD signals over a single, 10 GBPS Ethernet port. This generates substantial cost saving on the required Ethernet switch side, as with UBEX only half the router size is required compared to the needs of similar, 10 GBPS IP based architectures.The UBEX design also favours dual-screen applications: each transmitter and each receiver handles 2x HDMI 2.0 video ports.UBEX can also be used in a point to point setup as a conventional extender pair between endpoints. It is not required to use an Ethernet switch when point to point extension is required.

Wavelength and Reachable Distance-The maximum reachable distance is ranging between 400 m and 80km, depending on the type of singlemode or multimode optical modules installed in the device, and on the signal properties.The extender also features audio and optional full speed USB 2.0, USB KVM (HID), balanced audio ports and RS-232 and IR connectors.

UBEX ICO & Token Specification

Hard cap: 24,000 ETH

Soft cap: 4,000 ETH

Cost of 1 UBEX Token: 0.00001 ETH

Platform: Ethereum ERC20

New Token emissions: unavailable

Bonus system: yes

Presale or Private Sale: not held

Know Your Customer (KYC): yes

Min/Max Personal Cap: 0.01 ETH (or equivalent) / no limit

Whitelist: no

Note: Citizens and residents of the USA, Iran and North Korea are not allowed to participate.

Sign up free here and get 500 free token

A guide to the standard reports in Google Analytics: Real-time reports

Google Analytics is a tool that can provide invaluable insights into what’s happening on your website, your levels of traffic and engagement, and the success of your campaigns.

However, to a newcomer to Google Analytics, the array of different reports available can seem a little overwhelming. Once you’ve got Google Analytics set up for your website, where do you look first? Where will you find the most useful data for your campaigns?

Reports on Google Analytics are broadly divided into two types. There are standard reports, which are the preset reports listed down the left-hand side of your dashboard, divided into the segments Real-Time, Audience, Acquisition, Behavior and Conversions.

The data that appears in these is predetermined by Google Analytics, but you also have the option to customize many of them, allowing you to use the standard reports as a base and then tweak them to your liking.

Then there are custom reports, which can either be created completely from scratch with whatever data you want to gather together in a single view, or created based on a standard report, with additional segments or filters added to tailor the report to your needs.

There are dozens of different standard reports available in Google Analytics, providing a wealth of insight into audience demographics, sources of traffic, content performance, campaign performance and much, much more.

In this series, we’re going to tackle the gargantuan task of explaining each segment of Google Analytics and the standard reports they contain. We’ll cover the data you can find within each standard report, and how it can be used in your marketing and SEO efforts.

First up are real-time reports. How do they work, and what kinds of campaigns are they useful for?

What are real-time reports?
As it says on the tin, the Real-Time Reports section in Google Analytics allows you to monitor activity on your site in real time, as it happens.

It can be a useful way of “taking the pulse” of your website in a specific moment, or tracking the response to a campaign in real-time. Just don’t get too obsessed with watching the numbers go up and down!

A visitor to your site qualifies for the real-time report if they have triggered an event, or pageview, within the last five minutes. This is different from the other types of standard report, where a session is defined by a 30-minute window.

The Real-Time Reports section is broken down into:

Overview
This is the big-picture view of what’s happening on your website at any given moment. The Real-Time Overview report shows how many users are currently active on your site, a list of the top active pages, top sources of referral traffic, top social traffic sources, the top locations that users are visiting from, and more.

Locations
This report drills deeper into the available data on where exactly in the world your users are accessing your website from.

In the initial view, this information is broken down by country, but if you select a country name from the list or the map of active users, you can ‘zoom in’ on exactly which cities your users are logging in from. If you select a city from the list or map, you can get even more granular and filter the data by that specific city.

Note that if you apply a country or city filter and then navigate to another report in the section, such as Traffic Sources, the data presented to you will continue to be filtered by that region until you opt to clear the filters.

Real-time location data can be useful if you’re running a campaign targeted at a specific region of the world and want to monitor its performance, or if you want to get a sense of where your users are accessing your website from at different times of day.

Traffic Sources
As the name indicates, this real-time report shows where on the web your visitors are coming to your site from.

The data is organized by medium (how the visitors are getting to your site – organic search, direct traffic, via email, via social media, and so on), source (where visitors are coming to your site from), and the number of active users – or, if you select the Page Views filter, the number of pageviews from that traffic source in the last 30 minutes.

This real-time report can be useful if, for example, you’ve had a few different mentions in the press recently and want to gauge which one is generating more traffic to your site, or if you’re running a social campaign and want to assess how well it’s working.

Content/Screens
The Content report (called Screens if you’re viewing analytics for a mobile app) shows which specific pages of your site visitors are currently active on, showing the page URL, the page title, and the number and percentage of active users on that page. Again, you can switch to viewing this by pageviews (or screen views) in the last 30 minutes instead of by active users.

Another handy feature of the real-time Content report is that it breaks down your user data by device, so you can see which percentage of visitors are accessing your site on desktop, mobile, and tablet.

Events
This report is useful if you’ve used Google Analytics’ Events feature to create custom events for interactions on your site – such as button clicks, downloads, video plays, ad clicks, and so on. More detailed, non-real-time data on Events can be found in the Behavior section of your Google Analytics dashboard.

You can then use the real-time data from this report to track the top events on your site as they occur, or switch to viewing those activated in the past 30 minutes. Google sub-divides these into Event Categories and Event Actions, and as with the Content report, also shows you the breakdown of which devices your visitors are using when they trigger Events